Product

SCOPE

Product

We envision great experiences and help to build great businesses. We define high level consumer services and product with business models that drive growth and returns

Scope of Work
  • New + Existing Product Development
  • User + Market Research
  • Analytics + Monitoring
  • Concept + Prototype

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Product

Capabilities

New + Existing Products

We help you map long and short term product releases by mapping avenues of opportunities that contribute to your products roadmap.

User + Market Research

We use qualitative and quantitative research methods to gain a deeper understanding of who your users are and what influences their product decisions.

Analytics + Monitoring

We use best in class product analytic tools to map out current user needs while also supporting predictive behavioral analytics to support faster and more confident decisions.

Case Studies

Explore Some Of The Work We've Done

Explore
Who We Are

Creative Team

Principal Strategist, Director
Girma Gessesse
Blog Author
Insights Analyst
Adonay Sebhatu
Blog Author
Strategy Advisor
Vincent Perez
Blog Author
Our Thinking

Perspectives

The marketing may be in the form of a regular news item or half column society news.

All Posts
Strategy
May
12
//
2021

Creative + Product: Connecting the Dots for your Strategy

Strategy
May
1
//
2021

ICA.

Shared Insight & Applied Practices from industry leaders and experts across Strategy, Marketing, Product, & Creativity.
Strategy
Feb
1
//
2021

All Hands: Dan Wieden of Wieden + Kennedy

All hands: Dan Wieden of W+K
where innovation begins

ICA.workshop

Join us for one of our monthly creative workshops where we discuss and brainstorm hypothetical yet innovative solutions to real world problems. Ideas discussed here have gone on to manifest into amazing products and brands.